Raya Slavin

Brand & website design for therapists in private practice

Your website should feel as safe as your practice does.

I help therapists show up online with the clarity and warmth that makes ideal clients feel seen before they've even reached out — and confident enough to book.

Book a free consultation
13 years working with service professionals · Strategy, copy & design — all included

"Raya captured something I couldn't have put into words myself. The site feels like me, and new clients reach out saying it's what made them feel safe enough to book."

— Client

The honest truth

You built your practice around showing up fully. Your website should do the same.

You didn't go into this work to become a marketer. You went into it to help people — and you're exceptional at that.

But somewhere between your caseload, your notes, and actually living your life, your online presence got left behind. Maybe you're still relying on Psychology Today. Maybe you have a site you cringe a little when you share.

The clients you'd love to work with are searching for you right now. They just aren't quite sure they've found what they're looking for. That's what I'm here to change.

What makes this different

Most therapists get clients despite their website. Let's change that.

Your ideal clients are out there right now — searching, scrolling, trying to figure out who feels like the right fit. When they land on your site, they're making a split-second decision about whether to trust you before they've ever spoken to you.

A generic website loses them in that moment. A website that feels genuinely like you keeps them there long enough to reach out.

Everything your practice needs to show up online — done for you.

Let's talk
01
Brand strategy
I start by getting clear on who you are, who you help, and what makes your practice the right fit for the clients you actually want. This is the foundation everything else is built on.
02
Website copy
I write every word. No briefs to fill out, no blank pages to stare at. Just copy that sounds like you — warm, specific, and written to make the right person feel immediately at home.
03
Web design + launch
I design and build your site from the ground up, then handle every technical detail of going live. You wake up with something beautiful, cohesive, and ready to work.

How it works

What working together looks like.

01
We talk
You tell me about your practice and the clients you want to attract. I ask the questions most designers never think to ask.
02
I build
Strategy, copy, and design — built in the right order. You review at key milestones until everything feels right.
03
You launch
I handle every technical detail. Your site goes live — beautiful, cohesive, and ready to bring in the right clients.
Raya Slavin

About

Hi, I'm Raya.

I've spent 13 years helping people who are exceptional at their work show up online in a way that actually reflects that.

I'm a brand strategist, web designer, and copywriter — which means I see the whole picture. I bring strategy, copy, and design together so you don't have to coordinate between three different people.

I'm drawn to working with therapists because I believe the work you do matters enormously — and I want the people who need you to be able to find you, trust you, and take that first step.

Your practice deserves a brand as thoughtful as the care you give your clients.

Let's work together

Ready to have a website that works as hard as you do?

Book a free 30-minute call. We'll talk about your practice, what you're building, and whether working together feels like the right fit. No pressure, no pitch — just an honest conversation.

Book your free call → Not ready yet? Browse my work →

RAYA SLAVIN

Brand & website design for therapists in private practice.

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